
Visualize this: You’ve just developed the best business proposal of all time. It’s convincing, thoughtful and fails to disappoint in winning that target contract. You press “send” like a person who’s just ended global starvation and made a superior form of pizza at the same time. Then you get the reply: “Thank you for your…

Think about this: You are the producer of a reality TV show, but instead of seeing the drama develop, you sit in another room, and are totally unaware of what’s going on. In the meantime, your contestants (guests of your site) are screaming, bonding, backstabbing and even falling in love and you’re too busy straightening…

Visualize being in a conversation with someone who was desperately trying to inform you about something important regarding your business but you were too busy glancing at your phone. Now imagine that someone is your website, and the important information could literally make or break your business success. Plot twist: this isn’t imaginationโit’s probably your…

Just imagine: You’ve attended a busy networking event, and you’re frantically trying to see your business out amongst the hoard of competitors. But waitโwhere did it go? Is that it over there, hiding behind that generic stock photo? Or maybe it’s camouflaged behind that logo that looks suspiciously like it came free with a 2007…

Congratulations! After all the testing we’ve done, it turns out your brand is 23% confused startup, 31% corporate buzzword soup, 18% “my cousin’s friend drew that in MS Paint,” and a whoppin’ 28% “uh, we have a brand?” And in case this comes frighteningly close, just don’t panic. You’re not the only one. Millions of…
Imagine this: You’re attending a networking event with a bunch of people in professional attire except that you’re in a tuxedo jacket, basketball shorts, flip-flops and a cowboy hat. They all go quiet and look in awe. Not that you look amazing but that you look like you got dressed up in the dark during…

Let’s be honestโwe’ve all been there. You’re scrolling through a website, and suddenly you encounter a content “written” copy that reads like it was written by an AI chatbot that’s been fed nothing but corporate buzzwords and energy drinks for three weeks straight. “Synergistic solutions for optimized paradigms!” it screams. “Leverage our innovative disruption!” You,…

Think about a sales team where when they make sales they receive payment, don’t work 24/7 without overtime and never grumble about the quality of the office coffee. Sounds too good to be true, doesn’t it? Okay, let me introduce you to the beautiful world of affiliate marketing, where performance-driven business relationships not only meet…

Millions of folks wake up in the morning and open their email inbox first thing in the morning – a digital battleground in which promotional messages engage in war against valuable attention items like important work requests, family communications and the reminder of the single subscription they vaguely recall signing up for one night during…

Think of your banner as that friend, where every time they walk into a party, they’re the life of the gathering, never obnoxious or loud, but they’re just interesting like that. And now picture the opposite: the friend way over in the corner, muttering cool things about themselves that no one is all that interested…